In 2000, Illinois born Producer/Recording Artist 'Rip' created his Independent Record Label, RiP Records, while still in high school. A decade later, in June 2010, he released his debut solo album "Fashionably Late". The album carried the lead radio single "Watchin Me," which garnered some radio airplay nationwide. Pete Jones of All Access Media Group, an industry radio trade site, said, "This is a catchy record. It sounds like Top-40 radio," about the single. It was featured on the site as "Hot New Music" in both the Top-40 and Rhythmic platforms. Since the release of "Fashionably Late", Rip has been releasing music videos and has been doing shows regionally to promote his album - most notably at his hometown radio station's B96 Summerbash in Chicago two years in a row - to the Taste of Madison and World Famous Brat Fest in Madison, WI. The album is currently available through iTunes from Island Def Jam.